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Maximize your business value
with our customer experience design

Customer experience design is essential for businesses to help them create meaningful and memorable experiences for their customers. A well-designed customer experience provides unic value, increases customer loyalty, increases revenue and ultimately leads to business success.

Business model

Let us help you create an exceptional CX project that exceeds your customers’ expectations and increases your ROI.

Design process

Our team of experts will guide you through every step of the process, from planning to implementation. We’ll work with you to create a bespoke plan that fits your unique business needs and ensure your MVP.

Support

Our support doesn’t stop there. We’re committed to staying with you for the long time, helping you maintain and optimise your CX project for maximum impact.

Service Design

While improving the customer experience, service design can also benefit companies by optimizing their processes. Using a customer-centered approach, service design can help companies identify inefficiencies in their processes and develop solutions to improve them. This can lead to lower costs, increased efficiency and more effective use of resources. In addition, service design can help companies stay competitive by identifying new opportunities for growth and innovation, enabling them to stay ahead of the competition and adapt to changing market conditions. Overall, service design can help companies deliver high-quality services that meet customer needs while contributing to business success.

Product Design

Designing products based on research and a strong value proposition brings value to companies by creating products that meet the needs of their target audience and stand out from the competition. By incorporating user research into the design process, companies can gain valuable insights into customers’ needs and preferences, which can contribute to designing products that meet their needs. In addition, a well-developed value proposition that is reflected in product design can help companies communicate its unique benefits to potential customers and increase profitability. Product design typically involves several stages, including user research, user experience (UX) design and user interface (UI) design.

Research

User research is the first stage and involves gathering information about the target audience, including their needs, preferences and pain points. This information is then used to design the product, ensuring that it meets the needs of the target audience.

User Experience
Design

UX design focuses on creating a smooth and enjoyable experience for the user, from the first interaction with the product to the final purchase. This involves designing the product in a way that is easy to use and navigate and that meets the needs of the target audience.

User Interface
Design

UI design involves designing the visual and interactive elements of the product, such as layout, colour scheme and typography. This includes creating a visually appealing design that is consistent with the overall brand identity.
By integrating user research, UX and UI design into the product design process, companies can create products that meet the needs of their target audience, provide an enjoyable user experience and effectively communicate the brand’s unique value proposition. This can lead to increased customer satisfaction, loyalty and profitability.

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How we work?

We love use Deisgn Thinking

Overall, the design thinking methodology is valuable because it focuses on developing solutions that are truly user-centered and impactful. By putting empathy, creativity and testing at the forefront, designers can develop solutions that truly meet user needs and create real value in the world.

Empathy

The empathy stage is critical to gaining a deep understanding of users and their needs. By observing and engaging with users in their context, designers can gain valuable insights that will inform the rest of the design process.

Defining

In the defining stage, designers synthesise their research and identify key challenges and opportunities. By clearly defining the problem or opportunity, designers can ensure that they focus on the most important issues and create solutions that are truly effective.

Ideation

At the ideation stage, designers generate a wide range of potential solutions. By encouraging creativity and deferring judgement, designers can explore different ideas and identify new and innovative solutions.

Prototyping

The prototyping stage is where designers create a tangible representation of their ideas. By creating a prototype, designers can test and refine their ideas in a low-risk environment, gaining valuable insights that will influence the final solution.

Test

The testing stage is where designers gather feedback on their prototypes and refine their solutions. By testing with users and taking into account their feedback, designers can ensure that the final solution meets user needs and is truly effective.

Implementation

The implementation stage is when designers bring their solutions to life. By developing an implementation plan and bringing the solution to market, designers can ensure that their solutions have a real impact.

Would you like to change your Customer Experience?

Let’s talk

Michał Kwasieborski

CX Senior Manager

+48 691 406 846